{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65e4c5b8b8456c0016da5419/6840c42d7a7872669a6e6b5d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Ep. 94 - Mastering the Art and Science of Agency Leadership w/ Patricia Rothenberg","description":"<p>In this energizing episode Brent sits down with Patricia Rothenberg, Global COO and General Counsel of renowned creative agency 72andSunny. From iconic Super Bowl ads to pioneering value-based pricing and navigating AI disruption, Patricia brings a compelling mix of strategic insight, operational excellence, and unwavering creativity. Whether you're a fellow agency leader or operations guru, this episode is packed with thought-provoking takeaways:</p><p><br></p><ul><li>How 72andSunny is reshaping the industry by blending human creativity with AI assistance—without sacrificing originality.</li><li>How value-based pricing has transformed their client relationships and internal culture.</li><li>How technology helps Patricia’s team make smarter, faster decisions with real-time data.</li><li>Insights into why operations done right can be the secret weapon behind world-class creativity.</li></ul><p><br></p><p>Don’t miss Patricia’s parting advice on embracing change, navigating complexity, and leading with both data and intuition.</p><p><br></p><p><br></p>","author_name":"Kantata"}