{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65e4c5b8b8456c0016da5419/682bd1a6696b5d1232000420?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Ep. 93 - The 3 P's to Profit: Proposition, Positioning, and Pricing for Growth w/ Alex Klein and Tom Rodenhauser from Kennedy Intelligence (Part 1)","description":"<p>In this episode, we kick off a new series with Kennedy Intelligence, diving into the challenges and strategies for professional services firms aiming to break through the $30 million revenue ceiling. Throughout this series will be challenging some of the most persistent myths in the consulting growth journey, backed by real stories, real data, and some healthy debate.</p><p><br></p><p>In this first session Brent is joined by Kennedy Intelligence experts Alex Klein and Tom Rodenhauser to discuss the critical importance of a strong, focused, compelling value proposition, and practical steps firms can take to achieve scalable growth.&nbsp;&nbsp;</p><p><br></p><p><strong>Key Topics Covered:</strong></p><ul><li>Why a strong value proposition is essential (and what you're losing without it).</li><li>The need to understand the specific role you play for your clients to effectively differentiate</li><li>The interplay between a firm's proposition, positioning (differentiation), and pricing strategy&nbsp;</li><li>The common challenges firms face as they try to scale beyond $30 million in revenue, including over-reliance on principal relationships&nbsp;</li></ul><p><br></p><p><em>Exclusive Offer:</em> Our listeners get preferred rates on Kennedy's market research, strategic advisory, performance improvement benchmarking, and M&amp;A services! Mention Kantata for special pricing. Learn more at<a href=\"https://www.google.com/search?q=http://kenneyintel.com\" rel=\"noopener noreferrer\" target=\"_blank\"> kenneyintel.com</a></p><p><br></p>","author_name":"Kantata"}