Whitney said something on a recent episode that got a lot of you talking: people aren't buying courses the way they did a few years ago. Some of you agreed, some pushed back, so she's giving the whole question a full episode. Her honest answer is that self-paced, low-priced courses still teach and create real change, and building an entire business on them alone has gotten genuinely hard. She walks through what changed since 2020, why your clients now crave support and community over another folder of videos, and how a course can become the foundation of an offer people happily pay for. There's real talk about the revenue math too, including why hitting an income goal on a $50 course takes far more reach than most people expect. If you have a course, want a course, or feel stuck trying to sell one, this episode is for you.
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