{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65bd58ba8911d300175d8823/65c2a49c94623a0016157729?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"1. Begin with the end in mind","description":"<p>Before crafting your talk or writing, consider two questions first: What is there to gain for you? What is there to gain for your audience? There are multiple ways to think about this. Doing so will serve as a great guideline for you in designing your communication to achieve the desired results. Even taking just a few minutes to contemplate this will have a significant impact!</p><p><br></p><p>More information: www.takethestage.nl</p>","author_name":"Marloes ten Kate"}