{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65a811c942280b00177c2ae8/69d6b368086c93c18bc8114d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"From Corporate Life to Custom Clubs: How Jeff Long Built a Golf Business He'll Never Retire From","description":"<p>Jeff Long didn't plan on owning a golf shop. He just knew corporate life wasn't for him.</p><p><br></p><p>So in 1999, a friend had a spare space in Huntersville, and Jeff took a shot. Literally. He opened All Star Golf with component clubs, a passion for the game, and a dad who loved refinishing clubs. That was 25+ years ago.</p><p><br></p><p>Since then, he's survived the 2008 recession, watched golf almost die, then watched COVID bring it roaring back. He never closed during the pandemic. Turns out a driving range is about as socially distanced as it gets.</p><p><br></p><p>In this episode, Jeff breaks down:</p><ul><li><strong>Why the clubs you bought off the rack are probably wrong for you</strong></li><li><strong>Why a \"stiff\" shaft today isn't the same stiff shaft from 10 years ago</strong></li><li><strong>Why 3-woods are dying and 7-woods are taking over (even on the PGA Tour)</strong></li><li><strong>How to actually get fitted without someone staring at you while you shank it</strong></li><li><strong>Why golf is the only sport where you can compete against a pro</strong></li><li><br></li></ul><p>Jeff runs All Star Golf out of Mooresville Golf Range on 150. Custom fittings, club building, repairs, and yes — he's got an eBay store if you want to browse before you show up.</p><p><br></p><p>Oh, and retirement? He laughed at the question.</p><p><br></p><p>Connect with Jeff Long &amp; All Star Golf:</p><ul><li>Website: mooresvillegolfrange.com</li></ul><p><br></p><p>Connect with Ryan Webber:</p><ul><li>Website: webbermarketing.com</li><li>Instagram: @ryanwebbermarketing</li></ul><p><br></p><p><em>We Are Lake Norman is produced by Webber Marketing. New episodes weekly.</em></p>","author_name":"Ryan Webber"}