{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/659c22ccb31581001651ebcd/689ac5275edc63baa3d3917d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"475: Why Your Podcast Isn't Making Money (and How to Fix It) ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/659c22ccb31581001651ebcd/1754973358967-71fd1468-d105-4a83-892c-d011bc76e2e7.jpeg?height=200","description":"<p>This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.&nbsp;</p><p><br></p><p>In this episode I’m sharing:</p><ul><li><strong>Effective Marketing</strong>: How you’re going to optimize content planning and to get people to consistently see what you are offering&nbsp;</li><li><strong>Thinking Outside the Box</strong>: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads</li><li><strong>Creating Value:</strong> How to produce content and services that your audience genuinely wants to pay for</li></ul><p><br></p><p><strong>Highlights Include:</strong></p><ul><li>02:49 The Importance of Podcast Setup</li><li>05:15 Narrowing Down Your Podcast Topics</li><li>09:50 Understanding and Serving Your Audience</li><li>14:33 Creating a Content Plan</li><li>16:39 Effective Marketing Strategies</li><li>19:00 Consistent Marketing Practices</li><li>21:24 Thinking Outside the Box for Sponsorships</li><li>25:54 Creating Content People Want to Pay For</li><li>28:17 Recap and Action Steps</li></ul><p><br></p><p>Check out episode 475 of Side Hustle Pro podcast out now on <a href=\"https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts</a>, <a href=\"https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8fcfd638a59949a4\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify</a>, and <a href=\"https://www.youtube.com/@SideHustlePro\" rel=\"noopener noreferrer\" target=\"_blank\">YouTube</a></p><p><br></p><p><strong>Links mentioned in this episode</strong></p><ul><li>Riverside (Use code ‘hustlepro’): <a href=\"https://riverside.fm/\" rel=\"noopener noreferrer\" target=\"_blank\">https://riverside.fm/</a>&nbsp;</li><li>Podcast Moguls: <a href=\"http://sidehustlepro.co/join\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/join</a>&nbsp;&nbsp;</li><li>Lori Tharps SHP episode: <a href=\"https://www.youtube.com/watch?v=E3EsWprSGu4\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/watch?v=E3EsWprSGu4</a>&nbsp;</li><li>Launching Podcast Moguls 2.0: <a href=\"https://www.youtube.com/watch?v=3d-wkYAcsLo&amp;t=1s\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/watch?v=3d-wkYAcsLo&amp;t=1s</a>&nbsp;</li><li>Free newsletter: <a href=\"http://sidehustlepro.co/newsletter\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/newsletter</a>&nbsp;</li><li>You Are a Badass by Jen Sincero: <a href=\"https://jensincero.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://jensincero.com/</a>&nbsp;</li></ul><p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http://sidehustlepro.libsyn.com/rss\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.libsyn.com/rss</a></p><p><br></p><h1><strong>Announcements</strong></h1><p><strong>Join our Facebook Community</strong></p><p>If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http://sidehustlepro.co/facebook\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/facebook</a></p><p><br></p><h1><strong>Guest Social Media Info</strong></h1><p>Side Hustle Pro – <a href=\"https://www.instagram.com/sidehustlepro/\" rel=\"noopener noreferrer\" target=\"_blank\">@sidehustlepro</a></p><p><a href=\"https://www.instagram.com/explore/tags/sidehustlepro/\" rel=\"noopener noreferrer\" target=\"_blank\">#SideHustlePro</a></p>","author_name":"Nicaila Matthews Okome | Side Hustle Pro Media"}