{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/659c22ccb31581001651ebcd/67eef91c506c6c628c9274b9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"456: How To Build a LinkedIn Profile That Helps You Side Hustle","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/659c22ccb31581001651ebcd/1743714447126-b73d042a-f96b-436a-8ebb-28024e76e8ce.jpeg?height=200","description":"<p>This week we’re taking it back to my convo with Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager!&nbsp;</p><p>With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.</p><p><br></p><p>In this episode she shares about:</p><ul><li>The steps she’s taken to go from job hopping to helping people optimize their LinkedIn&nbsp;</li><li>Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work for</li><li>How she’s been able to maintain financially on a non-traditional path&nbsp;</li></ul><p><br></p><p>Highlights Include:</p><p>00:00 Intro</p><p>02:00 Early career experience</p><p>08:00 Helping women level up in LinkedIn</p><p>13:30 The importance of consistency on LinkedIn</p><p>16:20 Building a LinkedIn profile</p><p>24:00 Optimizing content on LinkedIn</p><p>29:25 Using LinkedIn to build a personal brand</p><p>37:00 How to connect in the best way on LinkedIn</p><p>50:00 Tips for entrepreneurs&nbsp;</p><p><br></p><p>Watch episode 456 on YouTube and listen on all podcast apps</p><p><br></p><p><strong>Links mentioned in this episode</strong></p><ul><li>Portia’s Website: <a href=\"https://www.portiaobeng.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.portiaobeng.com/</a></li><li>Portia’s LinkedIn: <a href=\"https://www.linkedin.com/in/portiaobeng/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/portiaobeng/</a>&nbsp;</li><li>Portia’s TikTok: <a href=\"https://www.tiktok.com/@portia.o\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.tiktok.com/@portia.o</a>&nbsp;</li><li>Muoyo’s Website: <a href=\"https://myvoterstatus.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://myvoterstatus.com/</a></li><li>Verizon Small Business Program: <a href=\"https://digitalready.verizonwireless.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://digitalready.verizonwireless.com/</a></li></ul><p><br></p><p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http://sidehustlepro.libsyn.com/rss\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.libsyn.com/rss</a></p><p><br></p><h1>Announcements</h1><p><strong>Join our Facebook Community</strong></p><p>If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http://sidehustlepro.co/facebook\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/facebook</a></p><p><br></p><h1>Guest Social Media Info</h1><ul><li>Portia’s LinkedIn: <a href=\"https://www.linkedin.com/in/portiaobeng/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/portiaobeng/</a>&nbsp;</li><li>Portia’s TikTok: <a href=\"https://www.tiktok.com/@portia.o\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.tiktok.com/@portia.o</a>&nbsp;</li></ul>","author_name":"Nicaila Matthews Okome | Side Hustle Pro Media"}