{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/659c22ccb31581001651ebcd/6746ae3b2cb64db953ddae7f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"440: She Went From NICU Nurse To Full-Time Content Creator and Published Author","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/659c22ccb31581001651ebcd/1732685230639-fa1ffd63-9f7f-44a0-9e65-f1df0bfd0246.jpeg?height=200","description":"<p>Helena Faustin is a Registered Nurse and content creator from New York City who has garnered an audience of millions by sharing her love and passion for cooking. As a mother of three, Helena inspires people with her massively popular food blog, That Nurse Can Cook, to get comfortable in the kitchen and cook delicious meals for their families.</p><p><br></p><p>In this episode she shares:</p><ul><li>The ways she stayed consistent in content creation, and why it paid off</li><li>How she differentiated her physical cookbook, The Soul of Scotchie, from others on the market</li><li>How she diversified her revenue streams to triple her income and surpass her nursing paycheck&nbsp;</li></ul><p><br></p><p>Highlights include:&nbsp;</p><p>00:00 Intro</p><p>05:22 Finding a path in nursing</p><p>10:51 The goal of work-life balance</p><p>11:52 Cooking as an outlet</p><p>15:25 Intentional content creation</p><p>19:24 Unlearning the idea of creating perfect content&nbsp;</p><p>27:21 Diversifying revenue streams</p><p>33:38 Hiring a team for content creation</p><p>41:09 Revenue from YouTube &amp; brand partnerships</p><p>43:42 Publishing a unique cookbook</p><p>49:59 Take control of your inner voice</p><p>52:30 Tips for entrepreneurs&nbsp;</p><p><br></p><p>Check out episode 440 of Side Hustle Pro podcast out now on <a href=\"https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts</a>, <a href=\"https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8fcfd638a59949a4\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify</a>, and <a href=\"https://www.youtube.com/@SideHustlePro\" rel=\"noopener noreferrer\" target=\"_blank\">YouTube</a></p><p><br></p><p><strong>Links mentioned in this episode</strong></p><ul><li>Helena’s Website: <a href=\"https://www.thatnursecooks.com\" rel=\"noopener noreferrer\" target=\"_blank\">Https://www.thatnursecooks.com</a>&nbsp;</li><li>Helena’s Instagram: <a href=\"https://www.instagram.com/thatnursecancook/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/thatnursecancook/</a>&nbsp;</li><li>Helena’s TikTok: <a href=\"https://www.tiktok.com/@thatnursecancook\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.tiktok.com/@thatnursecancook</a></li><li>Helena’s YouTube: <a href=\"https://www.youtube.com/@ThatNurseCanCook\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/@ThatNurseCanCook</a>&nbsp;</li><li>Grace Foods: <a href=\"https://www.instagram.com/gracefoods/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/gracefoods/</a>&nbsp;</li><li>Capcut: <a href=\"https://www.capcut.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.capcut.com/</a>&nbsp;</li></ul><p><br></p><p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http://sidehustlepro.libsyn.com/rss\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.libsyn.com/rss</a></p><p><br></p><h1><strong>Announcements</strong></h1><p><strong>Join our Facebook Community</strong></p><p>If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http://sidehustlepro.co/facebook\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/facebook</a></p>","author_name":"Nicaila Matthews Okome | Side Hustle Pro Media"}