{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/659c22ccb31581001651ebcd/6718709430187dfb6c9fd2e0?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"435: How Clever Girl Finance Went From Side Hustle To Worldwide Platform","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/659c22ccb31581001651ebcd/1729654736655-4d838afe-f8e1-4db5-a0dc-9e57cf1a394b.jpeg?height=200","description":"<p>This week we are getting a masterclass in content-based business with Bola Sokunbi. Bola is a finance expert, 4-time bestselling author, and founder of Clever Girl Finance, one of the largest personal finance media/education platforms for women in the U.S.</p><p><br></p><p>In this episode she shares:</p><ul><li>Her start as a financial advisor while side hustling Clever Girl Finance&nbsp;</li><li>How she expanded past 1 to 1 business by creating courses and repeatable content&nbsp;</li><li>How she was able to financially thrive while making her platforms free and accessible&nbsp;</li></ul><p><br></p><p>Highlights include:</p><p>00:00 Intro</p><p>07:15 Becoming a financial expert</p><p>12:35 Initial business investments</p><p>20:30 Determining target audience&nbsp;</p><p>25:18 Building a team</p><p>32:40 Making the platform free and accessible</p><p>36:53 Benefits and challenges of brand partnerships</p><p>44:20 Being a content-first business</p><p>57:00 Tips for entrepreneurs</p><p><br></p><p>Check out this episode of Side Hustle Pro podcast and others out now on <a href=\"https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts</a>, <a href=\"https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8fcfd638a59949a4\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify</a>, and <a href=\"https://www.youtube.com/@SideHustlePro\" rel=\"noopener noreferrer\" target=\"_blank\">YouTube</a></p><p><br></p><p><strong>This episode is brought to you by:</strong>&nbsp;</p><p><a href=\"https://www.shopify.com/?utm_source=podcast&amp;utm_medium=audio&amp;utm_campaign=global-all-na-awareness-2Q22-en&amp;utm_term=hustlepro\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Shopify</strong></a>. Go to <a href=\"https://www.shopify.com/?utm_source=podcast&amp;utm_medium=audio&amp;utm_campaign=global-all-na-awareness-2Q22-en&amp;utm_term=hustlepro\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>shopify.com/hustlepro</strong></a> for a free fourteen-day trial and get full access to Shopify’s entire suite of features.</p><p><br></p><p><strong>Links mentioned in this episode</strong></p><ul><li>Clever Girl Finance Website: <a href=\"https://www.clevergirlfinance.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.clevergirlfinance.com/</a>&nbsp;</li><li>Clever Girl Finance Instagram: <a href=\"https://www.instagram.com/clevergirlfinance/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/clevergirlfinance/</a>&nbsp;</li><li>Bola’s Instagram: <a href=\"https://www.instagram.com/clevergirlfinance/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/clevergirlfinance/</a>&nbsp;</li><li>Bola’s Website: <a href=\"https://www.bolasokunbi.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.bolasokunbi.com/</a>&nbsp;</li></ul><p><br></p><p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http://sidehustlepro.libsyn.com/rss\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.libsyn.com/rss</a></p><p><br></p><h1><strong>Announcements</strong></h1><p><strong>Join our Facebook Community</strong></p><p>If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http://sidehustlepro.co/facebook\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/facebook</a></p><p><br></p><h1><strong>Guest Social Media Info</strong></h1><ul><li>Bola’s Instagram: <a href=\"https://www.instagram.com/clevergirlfinance/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/clevergirlfinance/</a>&nbsp;</li><li>Bola’s Website: <a href=\"https://www.bolasokunbi.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.bolasokunbi.com/</a> </li></ul>","author_name":"Nicaila Matthews Okome | Side Hustle Pro Media"}