{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/659c22ccb31581001651ebcd/660ca5c69580880016be5c56?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"398: Creating a Niche As A Bridal Stylist w/ Selina Howard","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/659c22ccb31581001651ebcd/1712104809448-7ecc90418579aae249b2ab4e44293b41.jpeg?height=200","description":"<p>Today we have in the guest chair Selina Howard, founder and CEO of Vanglorious Brides. Getting her start as a teacher and side hustling as a wedding planner, Selina found her passion and niche in dressing brides. Today, Vainglorious Brides offers custom bridal shopping experiences, day of dressing services, bridal fashion event production, and more.</p><p>&nbsp;In this episode she shares:</p><ul><li>How she went from working for free and building her network to booking celebrity clients</li><li>How fostering strong relationships in the industry gave her the upper hand</li><li>How she pioneered bridal styling and created her own niche</li></ul><p><br></p><p>Highlights Include:&nbsp;</p><ul><li>00:00 Intro</li><li>5:08 Becoming a bridal stylist</li><li>11:22 The business of working with brides</li><li>18:58 Building relationships in the industry</li><li>26:07 Creating a niche in the market</li><li>33:20 Recovering from COVID impact</li><li>39:38 Scaling A Team</li><li>43:02 Booking clients from social media&nbsp;</li><li>47:17 Expanding Black bridal market’s reach</li><li>53:48 Advice for entrepreneurs</li></ul><p><br></p><p>Check out episode 398 of Side Hustle Pro podcast out now on <a href=\"https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts</a>, <a href=\"https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8fcfd638a59949a4\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify</a>, and <a href=\"https://www.youtube.com/@SideHustlePro\" rel=\"noopener noreferrer\" target=\"_blank\">YouTube</a></p><p><br></p><p><strong>This episode is brought to you by:</strong>&nbsp;</p><p><a href=\"https://go.gusto.com/podcast_gusto-sign-up-DS.html?utm_source=podcast&amp;utm_campaign=shp\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Gusto</strong></a><strong> </strong>offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at<strong> </strong><a href=\"https://go.gusto.com/podcast_gusto-sign-up-DS.html?utm_source=podcast&amp;utm_campaign=shp\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>gusto.com/shp</strong></a>.</p><p><br></p><p><strong>Links mentioned in this episode</strong></p><ul><li>Selina’s Website: <a href=\"https://www.vaingloriousbrides.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.vaingloriousbrides.com/</a>&nbsp;</li><li>Selina’s Instagram: <a href=\"https://www.instagram.com/vaingloriousbrides/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/vaingloriousbrides/</a></li></ul><p><br></p><p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http://sidehustlepro.libsyn.com/rss\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.libsyn.com/rss</a></p><p><br></p><h1><strong>Announcements</strong></h1><p><strong>Join our Facebook Community</strong></p><p>If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http://sidehustlepro.co/facebook\" rel=\"noopener noreferrer\" target=\"_blank\">http://sidehustlepro.co/facebook</a></p><p><br></p><p><br></p><h1><strong>Guest Social Media Info</strong></h1><ul><li>Selina’s Instagram: <a href=\"https://www.instagram.com/vaingloriousbrides/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/vaingloriousbrides/</a></li></ul>","author_name":"Nicaila Matthews Okome | Side Hustle Pro Media"}