{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/65675c71c3ca8a0012804645/65675c79c3ca8a0012804be1?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"843: Todd Herman, Author of The Alter Ego Effect","description":"<p>Do you have a secret identity? Our guest today says you might want to consider adopting one. Today, I’m welcoming Todd Herman to the show. Todd is the author of The Alter Ego Effect: The Power of Secret Identities to Transform Your Life. This book had close to 20 publishers fighting over it, just to give you a sense of how HOT this book is. You can get your copy tomorrow.  </p><p>Todd grew up on a farm in Alberta, Canada milking cows and taking care of chickens. Today he is a toughness and performance coach to professional and Olympic athletes. He’s also a leadership and performance advisor to billionaires and hundreds of entrepreneurs. And not to mention, the creator of the 90 Day Year™, a business achievement program designed for business owners to master the art of execution.</p><p>Todd is going to share why having an alter ego is critical to achieving your goals - whether they be to master your finances, climb in your career or anything. And how to identify your alter ego. We'll also explore the alter egos of some FAMOUS people - including Oprah. She’s actually mentioned how she channels a specific group of people. And finally, the incredible daily practice - that’s actually quite simple when you think about it - that has been the greatest way for Todd to build and nurture relationships. </p><p>To learn more about Todd Herman, please visit <a href=\"http://www.toddherman.me\">www.ToddHerman.me</a>. Also, check out his flagship program <a href=\"http://www.90dayyear.com\">www.90DayYear.com</a>. Follow Todd on Twitter <a href=\"https://twitter.com/todd_herman\">@Todd_Herman</a> and on Instagram <a href=\"https://www.instagram.com/todd_herman/\">@Todd_Herman</a>.</p>","author_name":"Farnoosh Torabi"}