{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/655dd477693de40011ee6c50/65bfcfbb7944ac00168399a9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The lowdown on sugar","description":"<p>Listener Richard Kirke emailed in to offer us some explanation of how decisions are made around sweeteners and sugar in soft drinks, and how companies balance them out – especially post-sugar tax. Why Richard? Well, as well as being a composer, Richard glories in the job of beverage technician – he is one of the people who designs drinks and recalibrates them when they need to change but keeping their taste. It's a fascinating discussion and taught us a lot about taste, different sweeteners and – Helen's new favourite term – bricks.</p><p><br></p><p><strong>Episode notes</strong></p><p>What we drank at <a href=\"https://uk.bookshop.org/p/books/it-s-not-a-bloody-trend-understanding-life-as-an-adhd-adult-kat-brown/7438650?aid=13315&amp;ean=9781472148704&amp;\" rel=\"noopener noreferrer\" target=\"_blank\">Kat's book launch</a> (0:00)</p><p>Insomnia, cheese, and book writing. (2:57)</p><p>Froot Shoots, air up, and the nostalgia of squash (7:08)</p><p>What are we drinking? Wednesday's Domaine (10:38)</p><p>Richard Kirke interview (19:54)</p><p>Launching new drinks and reducing sugar content. (23:12)</p><p>Sugar alternatives in the food industry... (28:33)</p><p>... and their limitations. (31:57)</p><p>Artificial sweeteners and their potential health risks. (37:36)</p><p>Food industry trends and sugar reduction. (41:30)</p><p>Favourite soft drinks and exotic juices. (46:22)</p><p>The mailbag! (47:22)</p><p>Food and drink options for non-drinkers and vegetarians. (52:19)</p><p><br></p><p><a href=\"https://otter.ai/u/q5-l9cMOJbrFAwzfjyZj-si-DsY?utm_source=copy_url\" rel=\"noopener noreferrer\" target=\"_blank\">Episode transcript</a></p><p><br></p><p>If you’ve got cool knowledge about soft drinks that you'd like to share with us, or any other non-booze-related gossip, then email us at popculturedrinkspodcast@gmail.com. You can see what and where we've been drinking lately on Instagram <a href=\"http://www.instagram.com/popculturedrinkspodcast\" rel=\"noopener noreferrer\" target=\"_blank\">@popculturedrinkspodcast</a>, and join our mailbag! DM us a voice note or your thoughts on all things drinks – we love to hear from you, and we might share it on a future show.</p><p><br></p><p>Pop Culture is on <a href=\"https://uk.bookshop.org/shop/pop-culture-soft-drinks-podcast\" rel=\"noopener noreferrer\" target=\"_blank\">Bookshop.org</a>! Read books by us, our guests, and others we like, while helping to support the show. Thank you for listening and, until Helen comes up with another catchphrase, keeeeeep drinking!</p>","author_name":"Helen O'Hara & Kat Brown"}