{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/655cb69d415230001259567c/667c3b429e1803392ec21b89?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How to sell Sustainability to just about anybody","description":"<p>This week's podcast is a long version of a response I gave to a client in a workshop recently. I lay out how I open every workshop I do with a new audience to bring them on board and my subjective assessment is that it works 99%+ of the time! Like all my change management for Sustainability, I employ approaches that take into consideration human psychology - one of my maxims is that the biggest barrier to Sustainability is just six inches wide, the space between our ears.</p><p><br></p><p>If you want to embrace this approach but feel you need some support, go to <a href=\"https://www.terrainfirma.co.uk/contact-us/\" rel=\"noopener noreferrer\" target=\"_blank\">Terra Infirma Ltd</a> and drop me a line!</p>","author_name":"Gareth Kane"}