Today’s episode is brought to you by Klaviyo and I’m chatting with Becca Millstein, the Founder of Fishwife.
Fishwife is a new female-founded and led food company aiming to make ethically-sourced, premium, and delicious tinned seafood a staple in every cupboard. They work with small boat fisherfolks, sustainable aquaculture farms, and microcanneries to bring the vibrance of European conservas culture to the North American table.
I started following Becca’s journey with Fishwife when it first launched last year and have been drooling over it ever since as a big tinned fish eater myself - so I’m really excited to share this episode with you. We’re chatting about creating a distinguishable brand, what it costs and how to find the right folks, what it actually means to create a sustainable tinned fish company, how to start small and build within your means and building a brand that’s truly authentic and unique.
LINKS WE MENTION:
Fishwife's Instagram
Becca's Instagram
Female Startup Club's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Listener Research: hello@femalestartupclub.com
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