Today I’m chatting to Sarah Ribner, the Founder of PiperWai.
PiperWai is redefining everyday hygiene essentials-- starting with the first natural deodorant that uses activated charcoal to neutralize odor and absorb wetness. PiperWai products are consciously packaged and certified vegan, cruelty-free, and don’t contain common pollutants or toxic ingredients that harm the environment or our bodies.
In this episode we’re covering the struggles that come with creating a truly sustainable brand and what the downsides can be when it comes to things like packaging, the levers for growth in the beginning of building the brand that still work to this day and what can go wrong if your operations aren’t set up when you go on SharkTank.
LINKS WE MENTION:
PiperWai's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Podcast: How I Built This with Guy Raz
Community: Clubhouse
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