{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/652d3c0108a24800124639e4/6aa966b55d36baebf1ac3e2e?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"DigitalTransformationTalk: Trust at scale - building loyalty in an AI-driven market","description":"<p>This is the audio-only version of our weekly digital technology and innovation talk show, DigitalTransformationTalk.&nbsp;Join us for free by visiting www.business-reporter.co.uk/digitaltransformationtalk</p><p><br></p><p>The panel discussion is titled:</p><p>DigitalTransformationTalk: <a href=\"https://www.business-reporter.co.uk/digitaltransformationtalk-on-demand/trust-at-scale-building-loyalty-in-an-ai-driven-market\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Trust at scale - building loyalty in an AI-driven market</strong></a></p><p><br></p><ul><li>How the psychology of loyalty has changed in the AI era - which customer moments carry the greatest emotional and commercial weight</li><li>How AI can enhance personalisation without eroding trust</li><li>Moving beyond incentive-driven marketing and intentionally building loyalty rooted in emotional connection</li></ul><p><br></p><p>This episode is hosted by Kevin Craine</p><p><strong>https://www.linkedin.com/in/kevincraine/ </strong></p><p>Christopher D Peterson, Senior Director, Digital Commerce and eCommerce, <strong>ex Tom Ford Beauty · Ralph Lauren · KFC Europe</strong></p><p>David Balko, Chief Marketing Officer, <strong>Wren Kitchens</strong></p><p>Charlotte Nicholls, RVP Revenue, EMEA, <strong>SAP</strong></p>","author_name":"Business Reporter"}