{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6501a8474b92ff0011454aad/6a0af29b0bb7fec0e35cccc0?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The magic of Aardman (with Magda Osinska)","description":"<p>In this&nbsp;episode&nbsp;of Let’s Make This More Interesting from eatbigfish, Adam explores what it takes to be more interesting in a very different medium: stop frame animation. <a href=\"https://www.aardman.com/about/people/magda-osinska/\" rel=\"noopener noreferrer\" target=\"_blank\">Madga Osinska</a>, today’s guest, is a director of short films and commercials for the world-famous Aardman Animations, besides her own projects, and a winner of jury prizes throughout Europe for her work.&nbsp;</p><p><br></p><p>Adam and Magda unpack what it takes to really deliver Aardman’s four principles – comedy, story, character and craft – alongside the value of constraints in forcing you to find better ways to tell your story. And what it really means to explore the human condition in plasticine.</p><p><br></p><p>The conversation explores:</p><ul><li>The combination of heartwarming and heartbreaking in creating audience engagement&nbsp;</li><li>How to give a character depth – and why flaws matter</li><li>The real value of details and easter eggs</li><li>Visual storytelling – using colour and shape to tell the story in parallel to the words</li></ul><p><br></p><p>…And why you should be very, very careful never to win an Oscar&nbsp;</p><p><br></p><p>__</p><p><br></p><p>Let's Make This More Interesting is a podcast from <a href=\"https://open.acast.com/networks/6501a8474b92ff0011454abf/shows/6501a8474b92ff0011454aad/episodes/www.eatbigfish.com\" rel=\"noopener noreferrer\" target=\"_blank\">eatbigfish</a>: the strategic consultancy that helps ambitious Challengers to grow.</p><p><br></p><p>Follow Adam on&nbsp;Linkedin:&nbsp;<a href=\"https://www.linkedin.com/in/adam-morgan-3a473a/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/adam-morgan-3a473a/</a>&nbsp;&nbsp;</p><p><br></p><p>Thanks to our editor Ruth and our producer Rachael.&nbsp;</p><p><br></p><p>Hosted on&nbsp;Acast. See&nbsp;acast.com/privacy&nbsp;for more information.&nbsp;</p>","author_name":"eatbigfish - Adam Morgan"}