{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6501a8474b92ff0011454aad/67d81942d1082558c5cac146?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Does our attention define us? (with Faris Yakob) ","description":"<p>Faris Yakob believes that attention is not merely the first step to engagement with something, but a fundamental shaper of who we are: if ‘we are what we eat’, then what we pay attention to comes to define us.&nbsp;</p><p>&nbsp;</p><p>The author of ‘<a href=\"https://www.amazon.co.uk/Paid-Attention-Innovative-Advertising-Digital/dp/0749473606\" rel=\"noopener noreferrer\" target=\"_blank\">Paid Attention</a>’ and co-founder of <a href=\"https://geniussteals.co/\" rel=\"noopener noreferrer\" target=\"_blank\">Genius Steals</a>, he and his wife Rosie have spent the last ten years as modern nomads, consulting, speaking and writing.  In this episode Adam and Faris discuss:</p><p><br></p><ul><li>How Faris’ diverse career and nomadic life has been ‘a quest for interesting’</li><li>Why attention is part of the substance of our existence</li><li>Why it is impossible to buy attention today …</li><li>…And yet everyone is still competing for our attention all the time</li><li>Strategies for earning attention in a saturated media age</li><li>Why the ‘most interestingness’ comes in the connection of domains that are not obviously connected</li></ul><p><br></p><p>Follow Faris on Linkedin: <a href=\"https://www.linkedin.com/in/farisyakob/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/farisyakob/</a></p><p><br></p><p>Subscribe to Faris and Rosie's substack 'Strands of Genius': <a href=\"https://geniussteals.substack.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://geniussteals.substack.com/</a></p><p><br></p><p>Connect with Adam on Linkedin: <a href=\"https://www.linkedin.com/in/adam-morgan-3a473a/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/adam-morgan-3a473a/</a>&nbsp;&nbsp;</p><p><br></p><p>Let's Make This More Interesting is a podcast from <a href=\"https://www.eatbigfish.com/\" rel=\"noopener noreferrer\" target=\"_blank\">eatbigfish</a>. Thanks to our editor Ruth, our producer Travis, and to Tiny Podcasts.&nbsp;</p><p><br></p>","author_name":"eatbigfish - Adam Morgan"}