{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/64c1fb4a8e16bd00116ffd75/65c05bc5c41aec00175f56a3?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"20 | 🚨 “Stop Chasing Low-Hanging Fruit” — Hard Truths from a Google + YouTube Product Exec 🧠 with Baljeet Singh (Youtube, Google, Twitter)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/64c1fb4a8e16bd00116ffd75/1713578539234-bcb02ae9f20fe8dad3a70dc2d307a610.jpeg?height=200","description":"<p>Baljeet Singh, a product executive with experience at Google (2x), (real) Twitter, YouTube, Invoy, and Livongo, has led product strategy, monetization, roadmap definition, and organizational design for both consumers and enterprises.</p><p><br></p><p>In this episode of Good Revenue, host Neeta Bidwai and Baljeet cover:</p><ul><li>Why stage and context are crucial in product development - what works in one company may not work in another.&nbsp;</li><li>How to develop effective monetization strategies, business models, and product values with real-world examples.&nbsp;</li><li>Achieving and maintaining product market fit (non-linear acceleration in metrics over a period of time), especially in different industries, requires aligned incentives, early conversations about monetization, and good checkpoints like YouTube and Google Maps enterprise.&nbsp;</li><li>Why calculated risks and North Star metrics are essential for achieving product success, and why those metrics should evolve over time.</li><li>Why you can’t just build a product and expect it to sell itself, and why you need to tackle product and its go-to-market concurrently.</li><li>The difference between a nice-to-have and a must-have can be small. Honesty with yourself about this lies in customer validation.</li><li>Why great product leaders separate passion from attachment.&nbsp;</li><li>Frameworks for prioritization, avoiding low-hanging fruit, and the evolving dynamic between founders and product leaders.</li><li>Actionable advice for founders and executives aiming to build successful, scalable products.</li></ul><p><br></p><p>_</p><p>Where to find Baljeet:</p><p><a href=\"https://www.linkedin.com/in/baljeet-01-singh/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/baljeet-01-singh/</a>&nbsp;</p><p><br></p><p>Where to find Neeta:</p><p><a href=\"https://www.linkedin.com/in/neetabidwai/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/neetabidwai/</a></p><p><br></p><p>Where to find Good Revenue:</p><p><a href=\"https://goodrevenue.io/goodrevenue\" rel=\"noopener noreferrer\" target=\"_blank\">https://goodrevenue.io/goodrevenue</a></p><p><a href=\"https://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ</a></p><p><br></p><p>_</p><p>Referenced:</p><p>Big Rocks framework based on the work of Steven Covey: <a href=\"https://www.franklincovey.com/courses/the-5-choices/choice-3/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.franklincovey.com/courses/the-5-choices/choice-3/</a>&nbsp;</p><p>North Star metrics: <a href=\"https://www.reforge.com/blog/north-star-metrics\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.reforge.com/blog/north-star-metrics</a>&nbsp;</p><p>Youtube: <a href=\"https://www.youtube.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/</a>&nbsp;</p><p>Google maps: <a href=\"https://www.google.com/maps\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.google.com/maps</a></p><p>Techquity: <a href=\"https://www.techquity.ai/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.techquity.ai/</a></p><p>Invoy: <a href=\"https://www.invoy.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.invoy.com/</a></p><p>Livongo: <a href=\"https://www.livongo.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.livongo.com/</a>&nbsp;</p><p>Niantic: <a href=\"https://nianticlabs.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://nianticlabs.com/</a>&nbsp;</p>","author_name":"Neeta Bidwai"}