{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/64afa1b0132ccd0011b9424a/6655c4e1f52ca500119e1350?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"E19 - Daniel Zacks - Senior Manager Revenue & Marketing Operations at Panorays","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/64afa1b0132ccd0011b9424a/1716896934330-996e5442fd13b939846f013a59dd709f.jpeg?height=200","description":"<p>In episode 19 of “ABX &amp; Cocktails”, Kfir and Or speak with Daniel Zacks to talk about the challenges and considerations of evaluating and consolidating tech stacks in marketing and revenue operations.&nbsp;</p><p><br></p><p>The discussion covered:</p><p><br></p><ul><li>Evaluate tools based on their value and fit for the organization's specific needs, rather than simply going for the best solution in the market.</li><li>The impact of COVID-19 had on purchasing decisions and the need for data-driven justifications for expenses.&nbsp;</li><li>Daniel shares his approach to evaluating tools and recommends considering factors like integration, cost, and onboarding ease.</li></ul><p><br></p><p>Links:&nbsp;</p><p><br></p><p>Daniel’s Newsletter: <a href=\"https://moperations.beehiiv.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://moperations.beehiiv.com/</a></p><p>Daniel’s WhatsApp community: To join the community, reach out to Daniel on <a href=\"https://www.linkedin.com/in/daniel-zacks/\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn</a>.</p>","author_name":" Kfir Pravda, Or Moshkovitz"}