In this episode of The Sassy Solopreneur podcast, Jamie discusses the importance of demonstrating expertise and authority in your niche, particularly concerning Google's EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines. She emphasizes that food bloggers should focus on creating content that showcases their experience and expertise rather than just chasing keywords. She also recommends strategies to build trust and credibility with both your readers and Google so you can rank higher in SERPs.
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