{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/647f90c7cbdfe800111c91b8/68e906adf513ad2b81148933?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Great Sales Calls Start with Great Qualification (Not a Pitch)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/647f90c7cbdfe800111c91b8/1760101963762-5c40e450-fb73-40aa-882a-7008ca927c38.jpeg?height=200","description":"<p>In this 9:30 Advantage session, Helen shows why standout sales conversations begin long before the meeting — with smart <strong>qualification</strong>, not a hard sell. You’ll learn how to use <strong>LinkedIn</strong> and <strong>ChatGPT</strong> to create connection and follow-up messages that make the right prospects self-identify (“raise their hands”), so your diary fills with people worth speaking to.</p><p>Helen walks through the practical flow:</p><ul><li><strong>Attract, don’t chase</strong> — craft messages that invite interest instead of pushing a pitch.</li><li><strong>Pre-qualify before sales touches</strong> — have your team speak to prospects first so only real opportunities reach closers.</li><li><strong>Share a clear process</strong> — use a simple 5-step delivery map (kickoff → connect → nurture → telemarket → weekly stats) so prospects know exactly how you work.</li><li><strong>Qualify with BANT</strong> — Budget, Authority, Need, Timescale — and make that definition shared across the team.</li><li><strong>Measure what matters</strong> — track meetings → proposals → wins with a KPI scorecard to keep campaigns on course.</li></ul><p>The result: fewer tire-kickers, stronger conversations, and a pipeline you can actually forecast.</p><p>👉 Want a steady flow of <strong>qualified</strong> appointments — not just more meetings? Visit <a href=\"http://www.exceptionalthinking.co.uk/contact\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>www.exceptionalthinking.co.uk/contact</strong></a> to chat.</p>","author_name":"Helen Dowling"}