The Inspiration Sessions podcast series has been specially created by the Elevate team, ensuring that the Elevate community receives the most valuable and impactful tools, resources and inspiration.
In this episode, Jez Paxman, Live Union’s Strategy Director and one of the agency’s founders, talks about how to create unboring B2B events that connect people more effectively with ideas and with one another.
He offers three simple solutions: don’t design a business event, do design an event you’d genuinely like to attend and do sweat the small stuff.
His overarching message is that B2B events should stop relying on traditional corporate formulas and instead be shaped around what people actually want: meaningful ideas, human connection, conversation and memorable experiences.
Notes and takeaways from this podcast can be downloaded HERE.
Elevate operates thanks to the generosity of our global headline partners; Amplify, Seed and Wonder.
Our global partners are Cvent, Identity, First, Illusion, Inconf, Powwow, PSP and The Production Department. Our partners are ASEMBL Group, CastleBell, Curious Nation and Jimmy Garcia Catering. Our venue partner is White Rabbit Studios, our training partner is Special Sauce Training and our people and culture partners are Zoe Tuffs from TIMES x10 Coaching and Nic Neal.
Together, we’re changing lives, careers and the events industry for the better.
Our sound engineer is Matteo Magariello, and our producer is Peter Kerwood.
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