Struggling to get leads or close deals over the phone? You're not alone โ and you're not out of options.
In this episode, James Vincent is joined by Anthony Stears, known globally as The Telephone Assassin. With 25+ years of front-line sales experience and millions of dials under his belt, Anthony shares proven, practical techniques to transform the way you sell โ without sounding pushy or fake.
Youโll learn how to:
- Overcome the fear of cold calling
- Build instant rapport with prospects
- Open more conversations (and keep them going)
- Use permission-led language to lower resistance
- Follow up with confidence and clarity
- Turn every dial into a meaningful interaction
Whether you're an SDR, sales leader, or business owner looking to generate more qualified leads and close more deals, this is your step-by-step guide to using your phone as your most powerful sales tool.
๐ Timestamps & Key Takeaways
00:00 Overcoming the Fear of Objection
00:33 Common Mistakes in Sales Calls
01:19 The Psychology Behind Cold Calling
02:21 The Role of Telesales in the Digital Age
03:00 Effective Cold Calling Strategies
03:41 Building Trust and Rapport
07:44 The Importance of Permission to Speak
09:25 The Art of Follow-Ups
11:30 Avoiding the Salesy Approach
15:48 The Telephone Assassin's Origin Story
17:05 Best Practices for SDRs and Telesales
19:43 The Power of Personalized Outreach
26:28 Voicemail and Follow-Up Techniques
29:03 Crafting Effective Follow-Up Voicemails
29:35 The Power of Persistence in Sales
31:08 Navigating Gatekeepers with Ease
33:44 Avoiding Common Sales Mistakes
34:51 Building Rapport and Credibility
37:10 Mastering the Art of Closing
45:31 Leveraging AI in Sales
47:32 The Importance of Proper Training and Outsourcing
49:42 Personal Insights and Reflections
๐ What Youโll Walk Away With:
- A cold-call opener that actually works
- A permission-based sales approach that builds trust fast
- The TFR method: Take Final Responsibility for every follow-up
- Why scripts fail โ and what to use instead
- Real examples of what to say when someone picks up
- How to make follow-up calls feel helpful, not desperate
- Ways to personalise your outreach without wasting time
- A smarter way to handle gatekeepers and objections
- Practical voicemail frameworks that get call-backs
- Why good manners and great notes beat brute force every time
๐ Who This Is For:
- Sales reps, SDRs, and telemarketers
- Business owners who need to generate leads
- BDMs, appointment setters, and sales teams
- Anyone who dreads cold calls or follow-ups
- Coaches, consultants, and service-based businesses
๐ฏ Want to turn conversations into conversions?
๐ Ready to use your phone as your ultimate sales weapon?
Hit play and take notes โ this episode is packed with no-fluff sales gold.
๐ Like, comment, and share if youโve ever feared the phone.
๐ Subscribe for more practical business content that drives real results.
๐ฌ Whatโs the biggest phone mistake youโve seen? Drop it in the comments!
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๐ https://business.actioncoach.co.uk/
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