{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/642ad407a5f38c0011ac3997/64490d4ad598b700115f3409?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"MarTechTalk: Increasing conversions through smarter use of your Customer Data Platform","description":"<p>This is the audio-only version of our weekly marketing and technology talk show, MarTechTalk.&nbsp;Join us every Tuesday for free by visiting www.business-reporter.co.uk/martechtalk</p><p><br></p><p>The panel discussion is titled:</p><p><strong>MarTechTalk: Increasing conversions through smarter use of your Customer Data Platform</strong></p><p><br></p><ul><li>Identifying and overcoming challenges with centralising data in a single location</li><li>Measuring and proving the value of a CDP - which metrics matter most?</li><li>Integrating your CDP into your martech to maximise your ROI</li></ul><p><br></p><p>This episode is hosted by Luke Edwards</p><p><strong>https://www.linkedin.com/in/luke-edwards-12509714/</strong></p><p><br></p><p>Haakon Moss, Head of MarTech,&nbsp;<strong>Sopra Steria</strong></p><p><strong>https://www.linkedin.com/in/haakonmoss/</strong></p><p><br></p><p>Alexandra Sardarian, Senior Director, Product Marketing<strong>, Udemy</strong></p><p><strong>https://www.linkedin.com/in/alexandrasardarian/</strong></p><p><br></p><p>Pratyush Sinha, Head of Marketing,&nbsp;<strong>Blenheim Chalcot</strong></p><p><strong>https://www.linkedin.com/in/pratyush7/</strong></p>","author_name":"Business Reporter"}