Hello and welcome to the Strand Review of Books. Today I am delighted to be joined by Daniela Molta and Tiffany Johnson, co-authors of Navigating Data Standards in Business Strategy – How Applied Data Principles Drive Trust and Business Growth. Pleasingly, the book is published today, which brings us neatly to the point: Daniela, why write this book and why now? Why does trust – or lack of it – continue to be such a big issue and are the steps to restore it technical or emotional? Is there a trade-off between the commercial value of data and the trust impact?
Two chapter-heading quotes really struck me: Deming’s comment “Without data, you’re just another person with an opinion,” and Tim Cook’s remark “Privacy is a fundamental human right.” OK, and did Mark Twain really say “Data is like garbage. You’d better know what you are going to do with it before you collect it”?
Thank you so much to Daniela Molta and Tiffany Johnson, co-authors of Navigating Data Standards in Business Strategy – How Applied Data Principles Drive Trust and Business Growth. Five sections packed with 12 chapters, full of strategies and actions, published today by Anthem Press, available from Amazon and all good bookshops.
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