{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63ea72a402ceee00119a07fe/6ac7012b3dc1c1be4acde8ae?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How Lucky Strike Entertainment Is Betting on Screen-Free Experiences","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/63ea72a402ceee00119a07fe/1791426719224-51f16b4f-d432-48c8-8478-6ffd554ca091.jpeg?height=200","description":"<p>As consumers spend more of their lives online, brands are finding new value in getting people together in person.</p><p><br></p><p>Julie Zukof, Vice President of Brand at Lucky Strike Entertainment, discusses how the company is building demand for screen-free entertainment across Lucky Strike, AMF, and Bolero. She explains how nostalgia can refresh a legacy brand, why bowling competes with everything from bars to streaming, and how Gen Z, families, and league bowlers are shaping the next era of out-of-home experiences.</p>","author_name":"The Wharton School"}