{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63d3ad1a963ae60011f9ff7f/63d3ad20b1fb4d0011ef24ce?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Is Your Startup a Painkiller or a Vitamin?","description":"<p>Is Your Startup a Painkiller or a Vitamin? According to Alchemist Accelerator, this is the most important question a B2B founder can ask. In this interview, Autify CEO Ryo Chikazawa shares the #1 lesson he learned in his accelerator: B2B customers don't buy \"vitamins\" (nice-to-haves), they only buy \"painkillers\" that solve a burning need. Learn the process they used to pivot from a vitamin to a painkiller, which involved talking to 80 customers and creating a spreadsheet of their pain points to find their $2.5M seed round idea. Check out the company: https://autify.com</p><p><br></p><p>Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory</p><p><br></p><p>👀 CONNECT WITH SEAN</p><p>Subscribe: https://www.youtube.com/@seanweisbrot</p><p>LinkedIn: https://linkedin.com/in/seanweisbrot</p><p>Inquiries: welivetobuild@gmail.com</p><p><br></p><p>🕒 CHAPTERS</p><p>00:00 - The Accelerator Mindset</p><p>04:00 - The Grind: Applying to YC 3 Times</p><p>07:28 - The #1 Lesson: Create a Painkiller, Not a Vitamin</p><p>08:30 - What is a \"Burning Need\"?</p><p>10:56 - The Process: How to Find Your Customer's Pain</p><p>12:00 - The Pivot: From \"Looks Cool\" to \"I'll Buy It\"</p><p>14:18 - Preparing for Demo Day</p><p>16:00 - The Power of the Accelerator Network</p><p><br></p><p>📈 WORK WITH ME</p><p>▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory</p><p>▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate</p><p>▶ My AI/Automation Agency: https://optimai.ai</p>","author_name":"Sean Weisbrot"}