{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63c08c812c42340011d9c509/6acd4fadf38f25c0f0072733?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Problem With Charging Per PT Visit","description":"<p>What if PT clinics stopped selling visits and started selling the outcome patients actually want?</p><p><br></p><p>Dave Kittle breaks down his experiment with results-based PT packages, why therapists struggle to confidently present premium plans of care, and why $350 per visit may be the wrong thing to sell altogether.</p><p><br></p><p>Watch more from PT Pintcast →<a href=\"https://www.youtube.com/@PTPintcast\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/@PTPintcast</a></p><p><br></p><p>---</p><p><br></p><p>EPISODE BREAKDOWN</p><p>[00:00] — Why Physical Therapy Has to Evolve</p><p>[05:40] — Trends Change. PT Should Too.</p><p>[09:44] — Networking and Recruiting Differently</p><p>[18:41] — Reinventing the PT Business Model</p><p>[21:11] — Should We Rename Physical Therapy?</p><p>[25:50] — Marketing PT: Show, Don’t Tell</p><p>[29:56] — Inside Dave’s $175 Mailer Experiment</p><p>[31:17] — Stop Selling Visits. Sell Outcomes.</p><p>[33:50] — Why Results-Based Packages Are Hard to Sell</p><p>[35:43] — The PT Commodity Trap</p><p>[39:41] — What PT Can Learn From Higher Education</p><p>[44:41] — Should Therapists Handle the Sale?</p><p>[45:44] — Using AI to Coach PT Sales</p><p>[50:31] — Will AI Become the Salesperson?</p><p><br></p><p>Would you rather sell:</p><p>A) $350 per PT visit</p><p>B) 12-visit package</p><p>C) A complete program built around one specific patient outcome</p><p>D) Something else entirely</p><p><br></p><p>And if you picked C:</p><p><br></p><p>How would you explain the price without making it feel like a sales pitch?</p><p><br></p><p>-</p><p><br></p><p>Want to Connect with Dave?</p><p><br></p><p>Book a strategy call:</p><p><a href=\"https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales\" rel=\"noopener noreferrer\" target=\"_blank\">https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales</a></p><p><br></p><p>Thinking of selling your practice or partnering?</p><p><a href=\"https://fieldmakergroup.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.fieldmakergroup.com</a></p><p><br></p><p>Connect with Dave:</p><p>Email: Dave@Conciergepainrelief.com</p><p>Instagram: @davekittle <a href=\"https://www.instagram.com/davekittle/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/davekittle/</a></p><p>LinkedIn: <a href=\"https://www.linkedin.com/in/davekittle/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/davekittle/</a></p><p>or</p><p>Call (646)-781-8884</p>","author_name":"Dave Kittle"}