{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63c08c812c42340011d9c509/6a3a40bb30d470180fdd5c1d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Why Cash PT Isn’t a Scam and Cheap PT Isn’t the Problem","description":"<p>A PT charging $60 for a 90-minute session sparked one of the most emotional conversations in the profession:</p><p><br></p><p>Does low pricing devalue PT… or is that just insecurity talking?</p><p><br></p><p>Join us as we talk about pricing debate around cash-based physical therapy, patient objections, and what value actually means in the real world.</p><p><br></p><p>Watch more from PT Pintcast →<a href=\"https://www.youtube.com/@PTPintcast\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/@PTPintcast</a></p><p><br></p><p>---</p><p><br></p><p>EPISODE BREAKDOWN</p><p>[00:00] – Giant Needle Shock</p><p>[01:38] – Privacy and Posting BTS</p><p>[02:23] – Who Is This Content For</p><p>[02:48] – Positioning for Referrals</p><p>[04:33] – Instagram Leads To Knee Doc</p><p>[06:52] – Finding the Right Doctor</p><p>[07:59] – Insurance Versus Cash Visit</p><p>[09:33] – Aspiration Play by Play</p><p>[11:00] – Slow Playing Relationships</p><p>[12:40] – Poker Days and Community Meetup Ideas</p><p>[14:32] – PT Pricing Post Breakdown</p><p>[15:38] – Cash PT Is a Scam</p><p>[17:15] – Value Pricing And Market Reality</p><p>[17:40] – Market Needs Low And High</p><p>[18:57] – What Really Devalues PT</p><p>[19:44] – Why Raising Prices Feels Hard</p><p>[22:40] – Are People Still Buying</p><p>[23:30] – Consumers Spend Elsewhere</p><p>[24:53] – Handling Price Pushback</p><p>[26:39] – Value Is Personal</p><p>[27:39] – Every Purchase Is Value</p><p><br></p><p>-</p><p><br></p><p>Want to Connect with Dave?</p><p><br></p><p>Book a strategy call:</p><p><a href=\"https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales\" rel=\"noopener noreferrer\" target=\"_blank\">https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales</a></p><p><br></p><p>Thinking of selling your practice or partnering?</p><p><a href=\"https://fieldmakergroup.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.fieldmakergroup.com</a></p><p><br></p><p>Connect with Dave:</p><p>Email: Dave@Conciergepainrelief.com</p><p>Instagram: @davekittle <a href=\"https://www.instagram.com/davekittle/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/davekittle/</a></p><p>LinkedIn: <a href=\"https://www.linkedin.com/in/davekittle/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/davekittle/</a></p><p>or</p><p>Call (646)-781-8884</p>","author_name":"Dave Kittle"}