{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63ba05595c7f640011fdcaed/67d83e566b89322b9daedc63?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Healing Your Soul Through a Product That’s Now in 5000+ Stores Nationwide, with Ali Bonar, Founder of Oat Haus","description":"<p>Building a successful brand takes more than a great product. It takes showing up, sharing your story, and earning trust, day after day.</p><p><br></p><p>Lindsay Pinchuk sits down with Ali Bonar, the co-founder and the CEO of Oat Haus, to talk about turning personal struggles into a business with real impact. After spending years battling an eating disorder, Ali wanted to change how people experience food. That journey led her to create granola butter, the world’s first oat-based spread. Now, Oat Haus products are stocked in over 5,000 stores, including Target and Whole Foods. But getting there wasn’t easy.</p><p><br></p><p>Ali shares what it took to bring a completely new product to market, why consistency matters more than overnight success, and how social media became a powerful tool for connection and credibility. She also reflects on her experience on Shark Tank and why not getting a deal turned out to be a blessing.</p><p><br></p><p>What does it really take to grow a business in a crowded industry? How do you build trust with customers before they even try your product? Ali’s story offers answers. If you’re an entrepreneur wondering how to stand out and keep going, this episode is for you.</p><p><br></p><p><strong>Episode Breakdown:</strong></p><p>00:00 Introduction</p><p>05:30 Ali’s Journey and Inspiration</p><p>09:00 Early Challenges and Development</p><p>11:00 Bringing on a Culinary Expert</p><p>13:00 Initial Production and Scaling Up</p><p>15:30 Marketing and Customer Education</p><p>17:00 Leveraging Social Media for Growth</p><p>19:00 Authenticity and Building Trust</p><p>23:00 The Myth of the Big Break</p><p>25:00 Importance of Telling Your Story</p><p>27:00 Current Scale and Retail Presence</p><p>29:00 The Role of Press and PR</p><p>31:00 Shark Tank Experience</p><p>35:00 Funding and Investment Strategy</p><p>37:00 Profitability and Lean Operations</p><p>39:00 Challenges and Realities of Being a Founder</p><p>41:00 Marketing to Moms and Schools</p><p><br></p><p><strong>Connect with Ali Bonar:</strong></p><p><a href=\"https://www.instagram.com/alibonar\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/alibonar</a></p><p><a href=\"http://www.instagram.com/oat.haus\" rel=\"noopener noreferrer\" target=\"_blank\">http://www.instagram.com/oat.haus</a></p><p><br></p><p><br></p><p>Get on the Marketing Made Simple Waitlist:<a href=\"https://lindsaypinchuk.myflodesk.com/waitlist\" rel=\"noopener noreferrer\" target=\"_blank\"> https://lindsaypinchuk.myflodesk.com/waitlist</a></p><p>Dear FoundHer Forum: <a href=\"https://www.dearfoundher.com/dear-foundher-forum\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.dearfoundher.com/dear-foundher-forum</a></p><p>Don't forget to follow Lindsay on Instagram:<a href=\"https://www.instagram.com/lindsaypinchuk\" rel=\"noopener noreferrer\" target=\"_blank\"> https://www.instagram.com/lindsaypinchuk</a></p><p><br></p><p><br></p><p><a href=\"http://hivecast.fm/\" rel=\"noopener noreferrer\" target=\"_blank\">Podcast production and show notes provided by HiveCast.fm</a></p><p><br></p>","author_name":"Lindsay Pinchuk | Female Founder & Small Business Marketing Expert"}