{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63b95a835c7f640011e04a79/64476f83d18c13001154cb56?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"E.57 The Realities Of Founding and Building A Plant-Based Recipe Kit Business with Martin Founder of Grubby","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/63b95a835c7f640011e04a79/show-cover.jpg?height=200","description":"<p>This week we are joined by Martin-Holden White Founder of Grubby the UK's First Plant-Based Recipe Kit. </p><p><br></p><p>Grubby is the UK's highest-rated recipe kit on Trustpilot, which happens to be 100% plant-based! They've grown from £0-5m in revenues inside 3 years with impressive 40x revenue growth in the past 2 years, having raised over £5m since they launched from angels, VC and crowdfunding.&nbsp;</p><p><br></p><p>They have a customer base of over 50,000 subscribers and having started out packing themselves and delivering the kits by bike they now deliver thousands of boxes across the UK every week.</p><p><br></p><p>However this doesn't all happen overnight and in this episode, we dig a little deeper into Martin's story of how he did it, how the journey has been, the highs and the lows and everything in between.</p><p><br></p><p>The topics we discuss:</p><ul><li>Where the idea for Grubby came from?</li><li>How you go about creating a plant-based recipe kit </li><li>Pivoting due to the Pandemic</li><li>Sustainability </li><li>Finance and Funding </li><li>Martin's personal diet and journey</li><li>Being a solo entrepreneur and how that journey is </li><li>The guilt when you are not working all the time </li><li>Finding your balance </li></ul><p><br></p><p>To check out more about Grubby head to https://grubby.co.uk/</p><p><br></p><p>To find out more about becoming a Greedy Vegan head to www.greedyvegan.uk </p>","author_name":"Georgia Symonds"}