{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63b95a835c7f640011e04a79/63b95a8907ed4900121ea8da?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"E.6 Meet Griddle, The Brand To Re-Design The Pancake And Waffle Market","description":"<p>This week I am joined by Ella, the co-founder of Griddle, a challenger brand to the traditional bakery product. Griddle came about after Ella and her co-founder Sophie, really enjoyed their weekend breakfasts of making pancakes and waffles when living together, but noticed there was nothing on the market in terms of a quick pancake and waffle fix in the morning which you can buy from a supermarket without it being full of preservatives. This is when Griddle came about, the plant-based, low sugar pancake and waffle which only needs to be popped into the toaster before it is fluffy and fresh. I found this conversation with Ella so interesting as we discussed the pancake and waffle market as a whole, the freshness of the frozen isle and the effect that sugar has on children and child obesity. <br/><br/>For all those foodies out there who love discovering new brands, this ones for you!<br/><br/><br/>Follow Greedy Vegan on Instagram - @greedyveganltd<br/>Find out more about becoming a Greedy Vegan at www.greedyvegan.uk </p><p>To find out more about becoming a Greedy Vegan head to our <a href='https://greedyvegan.uk/'>Website</a> or follow us on Instagram or Tik Tok @greedyveganltd<br/><br/><br/></p>","author_name":"Georgia Symonds"}