{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/63896826b5a6630010e23a2c/69a6c3a1e6002545b5b2b808?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"EP261: Building Trust and Value: Rick Storlie on Effective Client Conversion","description":"<p>Most builders are obsessed with getting more leads. More calls. More estimates. More “opportunities.” But here’s the hard truth: more leads don’t automatically build a better business. If you’re tired of running estimates for people who were never a good fit to begin with, this episode will help you rethink what growth should really look like.</p><p><br></p><p>In this episode, Brad and Rick talk about:</p><p><br></p><ul><li>The evolution from lead generation to client acquisition</li><li>Importance of establishing trust and authority in the market</li><li>Differentiating between home builders and remodelers</li><li>Strategies for attracting high-quality leads</li><li>The significance of nurturing leads over time</li><li>Understanding the sales cycle and conversion rates</li><li>The role of effective marketing and operational readiness</li></ul><p><br></p><p><strong>Mentioned:</strong></p><p><br></p><p>Website: <a href=\"https://builderleadconverter.com/\" rel=\"noopener noreferrer\" target=\"_blank\">BuilderLeadConverter.com</a></p><p>Facebook: <a href=\"https://www.facebook.com/BuilderLeadConverter\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/BuilderLeadConverter</a></p><p>Instagram: <a href=\"https://www.instagram.com/builderleadconverter/ame\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/builderleadconverter/ame</a></p><p>LinkedIn: <a href=\"https://www.linkedin.com/in/rickstorlie\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/rickstorlie</a></p><p><br></p><p><br></p><p><strong>Link to Resources:</strong></p><p><br></p><p>This episode is sponsored by iGUIDE — the smarter way to capture, measure, and market your projects.</p><p>With accurate floor plans, immersive 3D tours, and detailed property data, iGUIDE helps contractors and real estate professionals showcase their work with confidence and precision.</p><p><br></p><p>Learn more at hammerandgrind.com/iguide</p><p><br></p><p>Grab Brad's tell-all book: The Contractor Profit Blueprint</p><p><a href=\"https://thecontractorprofitblueprint.com/\" rel=\"noopener noreferrer\" target=\"_blank\"><u>https://thecontractorprofitblueprint.com</u></a></p><p><br></p><p>Help us get the word out to other contractors by leaving us a review or sharing our podcast!</p>","author_name":"Brad Huebner"}