{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/637c911c7d0f940010067068/6ae3a3b782192fb628de7014?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"From SEO maturity to AI discoverability with Heather Physioc","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/637c911c7d0f940010067068/1793303464520-9e8ac743-a4b1-4040-814c-675fe262e93c.jpeg?height=200","description":"<p><a href=\"https://www.linkedin.com/in/heatherphysioc/\" rel=\"noopener noreferrer\" target=\"_blank\">Heather Physioc</a> inspired me with her 2018 presentation on <a href=\"https://moz.com/blog/seo-client-maturity\" rel=\"noopener noreferrer\" target=\"_blank\">enterprise search maturity</a>. I wanted to speak to her about all the things she&#39;s learned and see in the industry since then. Her experience as Chief Discoverability Officer at VML puts her in the boardrooms where extremely interesting work is happening. Join us as we dive deep into what&#39;s changing in enterprise discoverability.</p><p><br></p><p>This episode is produced by <a href=\"https://www.linkedin.com/in/mark-cotton-4a2b7454/\" rel=\"noopener noreferrer\" target=\"_blank\">Mark Cotton</a> and hosted by <a href=\"https://www.linkedin.com/in/willcritchlow/\" rel=\"noopener noreferrer\" target=\"_blank\">Will Critchlow</a> - you can follow Will on Twitter: <a href=\"https://twitter.com/willcritchlow\" rel=\"noopener noreferrer\" target=\"_blank\">@willcritchlow</a>.</p><p><br></p><p>The Business Class Lounge is a podcast from <a href=\"https://www.searchpilot.com/\" rel=\"noopener noreferrer\" target=\"_blank\">SearchPilot</a>. SearchPilot helps large ecommerce retailers understand what works in the age of AI-powered discovery. Stop trying to predict the future. Experiment to discover it.</p><p><br></p><p>If you like the sound of the podcast, add the feed to your podcast app if you haven&#39;t already, and if you know anyone who you think would enjoy the conversations, please do recommend it to them.</p><p><br></p><p>You can email us at <a href=\"mailto:podcast@searchpilot.com\" rel=\"noopener noreferrer\" target=\"_blank\">podcast@searchpilot.com</a> to discuss anything you hear on the show.</p>","author_name":"Will Critchlow"}