{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/636b9bec4d5625001270f936/64484eb8ad2eef001170dd18?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"S2 E6: Alex Holliman - Becoming a B-Corp Agency","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/636b9bec4d5625001270f936/1676928669279-d646672ece2875d33dbd205a64eae2b2.jpeg?height=200","description":"<p><em>Building a purpose driven business:&nbsp;</em></p><p><br></p><p><em>This episode is all about Building a purpose driven business.&nbsp;</em></p><p><br></p><p><em>And in my opinion Alex Holliman, founder of Climbing Trees, takes this to a seriously impressive level.&nbsp;</em></p><p><br></p><p><em>Whilst the world was in lockdown in 2020 it gave Alex time to reflect on his purpose. Not only was there a global pandemic but climate change was causing wild fires across the world. It felt like a pivotal moment in world history.&nbsp;</em></p><p><br></p><p><em>Alex set out to make a change and set his agency the objective to become B-Corp certified.&nbsp;</em></p><p><br></p><p><em>This involved looking at lots of elements of his business, from diversity and inclusion to sustainability and social responsibility.&nbsp;</em></p><p><br></p><p><em>It’s such an inspiring story and these days Alex finds himself turning away a lot of business based if they don’t align with their own mission to make the world a better place.&nbsp;</em></p><p><br></p>","author_name":"Chris Ailey"}