In this episode, Stacey shares her personal experience of searching for the perfect business coach.
It all began when she stumbled upon a promotional post in a group where someone was looking for a coach. Being on a similar journey herself, she decided to explore the comments section. Surprisingly, none of the coaches provided a way to connect with them other than through direct messages. Recognising the need for a better approach, Stacey requested coaches to reach out if they had a landing page or website for further connection.
Stacey discovered several flaws in coaches' attraction methods during her search - including some questionable DMs.
One common issue was the lack of a professional online presence, such as a dedicated website or landing page. Controversial as this opinion may be, we feel this platform is crucial for coaches to showcase their expertise, share testimonials, and give potential clients a clear understanding of their coaching style. Another gap was the absence of a clear value proposition, making it difficult for potential clients to differentiate between coaches and understand their unique benefits.
This is an interesting exploration and discussion of the search for the perfect business coach! We hope you enjoy this episode as much as we enjoyed making it.
We would love to know your thoughts! As always, join our community to discuss this with us.
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