{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6303d2f2b865ae0014962cfb/69e3f4ffabe143da5bad1509?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Episode 220: The Journey Is Part of the Sale","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6303d2f2b865ae0014962cfb/1776547047359-93dcc384-6175-4244-b624-f1da5979c75f.jpeg?height=200","description":"<p>A surfboard, a simple deal, and one smart decision turned into one of the most recognizable retail brands in America. This episode breaks down how Ron Jon Surf Shop made the store itself part of the product and why the journey drives the sale.</p>","author_name":"CD Media Consulting, LLC"}