I speak to SO many creatives who are getting enquiries, working with lovely clients and creating work they're genuinely proud ofโฆ but somehow, everybody seems to want their cheapest package.
They've got a brilliant signature service, they've priced it intentionally and they KNOW it's worth the investment. But whenever someone gets in touch, the budget just doesn't seem to be there.
And I think it's really easy to start questioning your pricing, wondering whether you need to offer more or feeling like you need to become a much better salesperson.
But what if the problem isn't actually your pricing at all?
In today's episode, we're talking about why you might be attracting people who only want your lowest-priced service, and how to change your positioning to attract more clients who are ready to invest in your signature offer.
Because I don't think getting people to invest more is about convincing them your work is worth more money.
It's about understanding the value of the problems you're solving and making sure you're speaking to the people who genuinely need your expertise.
And sometimes, a relatively small shift in how you talk about your work can make a HUGE difference to who sees themselves as your perfect client ๐
๐ JOIN THE BOOKED NOT BUSY WAITLIST
If you're ready to attract more of your perfect people, feel confident in your expertise and get booked up with the projects you actually want, I'd love to support you inside Booked Not Busy.
Join the waitlist here: https://www.mentor.gattoweb.com/waitlist
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