Shell's biggest communication fail happened in front of 100 people at age 25 and the lesson she took from it changed how she thinks about every message she's ever delivered since. In this episode she shares those lessons and breaks down a three-step practical framework for communicating with influence. She touches on:
๐๐ผ the career fail
๐๐ฝ thinking about your audience rather yourself
๐๐พ preparing without over-preparing
๐๐ฟ why your message has to actually sound like you
๐๐ป how to build connection with your audience
๐ how to bring clarity
๐๐ผhow to delivery clear steps through a call to action
Resources mentioned in the chat:
Barack Obama's best speeches: https://youtu.be/y7hddyiR47k?si=z97cPuiRXGY63lYy
Brenรฉ Brown's Netflix special: https://youtu.be/gr-WvA7uFDQ?si=gTGbfUJcYcLMTez5
Brene Brown TED Talk on the power of vulnerability: https://youtu.be/iCvmsMzlF7o?si=HBW2_a3Nd6fPm2_6
Supercommunicators by Charles Duhigg: https://amzn.to/4wAPL8Z
Charles Duhigg on asking deep questions: https://www.instagram.com/reels/DXIINnmlSrr/
Mel Robbins example of a call to action: https://www.instagram.com/reels/DXhT3J5Dg9O/
Connect with Shell on LinkedIn: https://www.linkedin.com/in/shelley-johnson/
If you lead teams, check out Shelleyโs business, Boldside: https://www.boldside.com.au/
Shell & Glenโs book 'Sort Your Career Out & Make More Money' is available here: https://amzn.to/4k3YSrr
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