{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62ee92f069245300142d0a91/663917de793d400013246e3f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Cary Hatch details why boards need marketing execs and reputation experts","description":"<p>Today on the Take on Board podcast I’m speaking with Cary Hatch about “Why your Board Should Feature a Marketing Executive”&nbsp;and the opportunity to expand beyond traditional board candidates to include reputation experts to guide and mitigate corporate reputation blunders.&nbsp;</p><p><br></p><p>Cary is on the boards of Greater Washington Board of Trade, Washington Housing Conservancy Board, Whitman Walker Foundation Board, American Association of Advertising Agencies (4As) and is Chair of the Mid-Atlantic Board of Governors.&nbsp;</p><p>&nbsp;</p><p>Cary was formerly on the boards of University System of Maryland Foundation, International Women’s Forum (DC), American Advertising Federation (DC), Leadership Greater Washington.&nbsp;</p><p>&nbsp;</p><p>Cary Hatch is a branding and reputation management subject matter expert advising multi-billion-dollar B2B and consumer-facing businesses. Cary has led transformational initiatives and reputation advancement for public and privately held brands in domestic and global business environments. She also brings governance experience through her positions on association and non-profit boards, including advocacy and strategic leadership roles.&nbsp;</p><p><br></p><p><strong>Links and Resources</strong></p><p><a href=\"https://caryhatch.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Cary Hatch </a></p><p><a href=\"https://podcasts.apple.com/gb/podcast/cmo-confidential/id1668226567\" rel=\"noopener noreferrer\" target=\"_blank\">CMO Confidential - Mike Linton</a></p><p><a href=\"https://5050wob.com/\" rel=\"noopener noreferrer\" target=\"_blank\">50/50 Women On Boards</a></p><p><a href=\"https://www2.deloitte.com/us/en/pages/center-for-board-effectiveness/solutions/center-for-board-effectiveness-services.html\" rel=\"noopener noreferrer\" target=\"_blank\">Deloitte's Board Ready Program</a></p><p><br></p><p><strong>All episodes of </strong><a href=\"https://helgasvendsen.com.au/take-on-board-podcast/broads-on-boards/\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Broads on Boards</strong></a><strong> are out now!</strong></p><p><br></p><p><strong>Upcoming TOB Events</strong></p><p><a href=\"https://helgasvendsen.com.au/community/events/\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>All events</strong></a></p><p><br></p><p><strong>You might want to:</strong></p><p>Join the <a href=\"https://www.facebook.com/groups/TakeOnBoard/\" rel=\"noopener noreferrer\" target=\"_blank\">Take on Board Facebook community</a></p><p>Join the<strong> </strong><a href=\"https://www.linkedin.com/groups/13955373/\" rel=\"noopener noreferrer\" target=\"_blank\">Take on Board LinkedIn community</a></p><p><a href=\"https://mobile.twitter.com/takeonboard\" rel=\"noopener noreferrer\" target=\"_blank\">Follow along on Twitter</a></p><p><a href=\"https://helgasvendsen.com.au/work-with-me/\" rel=\"noopener noreferrer\" target=\"_blank\">Work with me</a></p><p><a href=\"https://helgasvendsen.com.au/work-with-me/governance/kickstarter/\" rel=\"noopener noreferrer\" target=\"_blank\">Join the Take on Board: Kickstarter group program</a></p><p><a href=\"https://helgasvendsen.com.au/work-with-me/governance/accelerator/\" rel=\"noopener noreferrer\" target=\"_blank\">Join the Take on Board: Accelerator group program</a></p><p><a href=\"https://helgasvendsen.com.au/about/\" rel=\"noopener noreferrer\" target=\"_blank\">Find out more about me</a></p><p><a href=\"https://helgasvendsen.com.au/contact\" rel=\"noopener noreferrer\" target=\"_blank\">Contact me</a></p>","author_name":"Helga Svendsen"}