{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62e90c0361c5da0012f76880/62e90c062f96270012cee05b?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Deepdive podcast: building brilliant brands","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62e90c0361c5da0012f76880/1739977586928-8086c470-08ac-4ae3-989e-278cecba6774.jpeg?height=200","description":"In this episode of The Drum Network Podcast we dive into what it takes to rapidly grow a brand without losing what makes it unique. Our guests flag up everything from Salt Bae to Unilever in order to determine the role purpose plays in growing a brilliant brand, where tech empowers and restricts growth, and which sectors we expect to see a new challenger brand emerge from next.\n\nSenior reporter for The Drum Chris Sutcliffe is joined by Daniel Liddle, SEO lead at Impression; Amanda Glasgow, creative director EMEA at Appnovation; Mel Henson, head of creative at Optimizon; and Marcus Foley, co-founder and chief growth officer at This Is Tommy.","author_name":"The Drum"}