{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62de51bca424010012966eaf/64b51ba16d7ea80011e08fc8?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Summer Series: Using Out-of-Home to build a brand","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62de51bca424010012966eaf/1689593333177-80c7c56a2ba2f7ff4c807f3116617485.jpeg?height=200","description":"<p>Visionary businesswoman Anna Samuels, founder of Boxx, talks with Thanh Catachanas, Head of JCDecaux UK’s Reach programme, designed to support brand growth for Black, Asian and Multi-Ethnic brands, about her goal to make boxing-inspired fitness accessible to everyone and how using Out-of-Home will enable her to build her brand.&nbsp;&nbsp;</p><p>&nbsp;</p><p>A former chartered accountant, Anna saw a gap in the market when she was on maternity leave and launched Boxx, which champions fitness wherever you are, be it on the the Boxx+ app or in her East London studio. Now she’s ready to take her brand to the next level with OOH.&nbsp;&nbsp;</p>","author_name":"JCDecaux UK"}