{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62d59bf4dbfc6f0013cf5e48/6335fa0a3c8dea0013c2437b?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Implementing Storybrand for Artists & Creatives","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62d59bf4dbfc6f0013cf5e48/1689040772845-d0315bf35c2a25842f4d3e0c5d8ca93d.jpeg?height=200","description":"<p>Artists and creatives of all types run into some common issues when they try to implement Storybrand principles for themselves or their organizations. Annie Schiffman is an improv-comedian turned marketer who helps folks in the creative world be better marketers. We discuss how it starts with a mindset shift, and how artists can get better at seeing themselves as a business that deserves to make money and much more.</p><p><br></p><p>Connect with Annie on Twitter (@annieschiff) or on her website (https://downstage.media)</p><p><br></p><p>Find Matt on LinkedIn (linkedin.com/in/mattbanker/) and at (bankercreative.com)</p>","author_name":"Matthew Banker"}