{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62d5441821055c0013a306a2/62d567229c7af30012e08ffa?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Optimising sales development teams in uncertain times","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62d5441821055c0013a306a2/1658152620882-900a3c947a12fffb3a87ee4a42620d9e.jpeg?height=200","description":"<p>Companies with a dedicated sales development team create 8x more conversations. And when optimised, companies converted these leads/accounts at 40%</p><p><br></p><p>But in uncertain times, but how do you ensure those teams are continuing to working optimally?</p><p><br></p><p>Hosted by Riaz Kanani, Founder/CEO at <a href=\"https://radiateb2b.com\" rel=\"noopener noreferrer\" target=\"_blank\">Radiate B2B</a>, the other panelists are:</p><p><br></p><ul><li>Lily Bridgwood, Head of Business Development at Paddle</li><li>Tom Castley, Interim CRO at Hook and former VP EMEA at Outreach</li></ul><p><br></p><p>We will be focusing on:</p><p><br></p><p>- The changing environment and its impact</p><p>- The importance of a qualified account/lead definition</p><p>- Organising your sales development team</p><p>- How do you measure and reward success?</p><p>- What to think about in uncertain times?</p>","author_name":"Riaz Kanani"}