{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62b999f49dcbc00012da5676/6303c9ffdd670c001428e8da?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Podcasting as a Marketing Strategy","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62b999f49dcbc00012da5676/1656338660822-6fe4cfd2311075d628b5cab75aec8d0f.jpeg?height=200","description":"<p><strong>In This Episode </strong></p><p><br></p><p>What is a Podcast :)</p><p>What isn’t a Podcast&nbsp;</p><p>How to find podcasts</p><p>Are podcasts an effective marketing tool</p><p>Is it a big undertaking?</p><p>Is it expensive to set up</p><p>How to pick a title</p><p>The podcast graphic</p><p>Writing the podcast description&nbsp;</p><p>Are podcasts about selling something&nbsp;</p><p>Choosing content&nbsp;</p><p>How to make a podcast stand out&nbsp;</p><p>How often should we put out a podcast</p><p>How long should an episode be</p><p>The best thing about podcasts&nbsp;</p><p>How long do you keep a podcast going&nbsp;</p><p>How to market your podcast</p><p>How to pick a guest&nbsp;</p><p>Are they a good alternative to video</p><p>Are they more effective than blogs&nbsp;</p><p>Are podcasts a good source of website traffic?</p><p>Is a podcast a good long-term asset to have for your business</p>","author_name":"Darren Doyle"}