{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62a9df5d445c110012662d03/67f9d55d7b4fe9379b699170?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"James Gibbons (President of Asia Pacific at Warner Bros. Discovery)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62a9df5d445c110012662d03/1744425957950-276abe4e-4b73-4c45-b1ca-1b9e837d3328.jpeg?height=200","description":"<p>Today on <strong>TV Central: One on One</strong>, we’re marking a major milestone in Australian entertainment. <strong>Max</strong>, the powerhouse streaming service from <strong>Warner Bros. Discovery</strong>, has officially landed Down Under—bringing together premium HBO content, blockbuster Warner Bros. films, and real-life Discovery programming, all in one place.</p><p>To celebrate the launch, <strong>Aaron Ryan</strong> sits down with two top executives behind the Max rollout:</p><p><br></p><p>🎙️ <strong>James Gibbons</strong>, President of Asia Pacific at Warner Bros. Discovery</p><p>🎙️ <strong>Michael Brooks</strong>, GM for Australia &amp; New Zealand and MD of Warner Bros. International Television Production Australia</p><p><br></p><p>Together, they unpack what Max means for the Australian streaming landscape, the exciting content lineup, the long-term strategy, and why this is a game-changer for viewers.</p><p><br></p><p><br></p><h3>🔹 <strong>Key Topics &amp; Talking Points</strong></h3><p><br></p><ul><li>Why now? The strategic timing behind launching Max in Australia</li><li>What makes the Aussie market unique in the global streaming race</li><li>How Max differentiates itself from existing players like Netflix, Disney+, and Prime Video</li><li>The blend of <strong>global hits and local flavor</strong>—how Max tailors its content for Australian viewers</li><li>Exclusive titles to watch:</li><li><em>The Last of Us</em> – Season 2 drops April 14</li><li><em>IT: Welcome to Derry</em> – what to expect from the spooky new series</li><li><em>A Knight of the Seven Kingdoms</em> – more from the GoT universe</li><li>Fan favorites like <em>The White Lotus</em>, <em>Euphoria</em>, <em>House of the Dragon</em>, <em>Succession</em>, and <em>And Just Like That...</em></li><li>Are there plans to invest in <strong>original Australian productions</strong>?</li><li>How Max enhances user experience: smarter content discovery, sleek UI, and personalized recommendations</li><li>Any interactive or next-gen features designed for Aussie audiences</li><li>The multi-platform strategy:</li><li>How Max co-exists with existing content deals (like Foxtel and Nine)</li><li>Will Max consolidate content over time or maintain strong partnerships?</li><li>Max’s <strong>subscription tiers</strong> and pricing model</li><li>Role of <strong>advertising</strong> in Max’s offering, including the Nine partnership</li><li>Challenges of launching a new service in a <strong>crowded streaming market</strong></li><li>Combating <strong>streaming fatigue</strong> and keeping subscribers engaged long-term</li><li>How Max is responding to shifts in media consumption—especially with younger, mobile-first audiences</li><li>The importance of Australia in Warner Bros. Discovery’s broader <strong>Asia-Pacific strategy</strong></li></ul><h3><br></h3><p><strong>Max</strong> is officially here in Australia. To explore everything it has to offer, head over to <a href=\"http://www.max.com\" rel=\"noopener noreferrer\" target=\"_blank\">www.max.com</a>.</p><p><br></p><p>For the latest in TV news, streaming updates, ratings, reviews, and more great interviews, stay connected to <strong>TV Central</strong> at <a href=\"http://tvcentral.com.au\" rel=\"noopener noreferrer\" target=\"_blank\">tvcentral.com.au</a>.</p>","author_name":"Aaron Ryan"}