{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62a8c2b74322a30012bbedd4/655a33fc6a413b00121a5d50?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"75. How to use SEO to get more leads - Tine Karlsen (Vev)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62a8c2b74322a30012bbedd4/1700410332471-969bbffa33413d7adb746f64ba82adea.jpeg?height=200","description":"<p>How to use SEO to get more leads.</p><p><br></p><p><a href=\"https://www.linkedin.com/in/tine-karlsen-a33a8765/\" rel=\"noopener noreferrer\" target=\"_blank\">Tine Karlsen</a> - CEO &amp; Co-founder at <a href=\"https://www.vev.design/\" rel=\"noopener noreferrer\" target=\"_blank\">Vev</a>, that helps teams to realize their most exciting web concepts with complete creative and technical freedom - in B2B SaaS CEOs!</p><p><br></p><p>We discussed how they use SEO to get more leads, the topic of Tine's choice: Being a mother and a founder, her best Go-to-Market strategies, some \"must read\" books, and much more.</p><p><br></p><p>-</p><p><br></p><p><u>Timeline:</u></p><p><strong>1:40 </strong>- Who is Tine Karlsen?</p><p><strong>4:00</strong> - The value prop of Vev</p><p><strong>5:15</strong> - Why she and her co-founders started Vev</p><p><strong>7:20</strong> - 5 quick ones</p><p><strong>9:30</strong> - The worst things she gone through as an entrepreneur</p><p><strong>11:30</strong> - A topic of Tine's choice: Being a mother and a founder</p><p><strong>17:00</strong> - Go-to-Market strategy</p><p><strong>22:30</strong> - External question from <a href=\"https://www.linkedin.com/in/sebastian--lundgren/\" rel=\"noopener noreferrer\" target=\"_blank\">Sebastian Lundgren</a> at <a href=\"https://www.tacticaldigital.se/\" rel=\"noopener noreferrer\" target=\"_blank\">Tactical Digital</a>:<em>\"What's the thing/channel that generates the most leads for you right now?\"</em></p><p><strong>25:45</strong> - The best way to do outreach to Tine</p><p><strong>31:30</strong> - Tine's book recommendations</p><p><strong>32:30</strong> - The top things she would tell her younger self.</p><p><br></p><p>-</p><p><br></p><p>These are the books Tine recommended:</p><p><br></p><p><strong>Obviously Awesome</strong> - April Dunford</p><p><strong>Sapiens </strong>-<strong> </strong>Yuval Noah Harari</p><p><strong>The Hard Thing About Hard Things</strong> - Ben Horowitz</p><p><br></p><p>-</p><p><br></p><p>Do you want to get more booked meetings and close more deals? Try <strong>Vaam </strong>for free on <a href=\"https://www.vaam.io/\" rel=\"noopener noreferrer\" target=\"_blank\">vaam.io</a>.</p><p><br></p><p>-</p><p><br></p><p><strong>The music: </strong></p><p>Learning - Averro, AROM, Tore P</p><p><a href=\"https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444\" rel=\"noopener noreferrer\" target=\"_blank\">https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444</a></p>","author_name":"Josef Fallesen"}