{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6257690df5bcda0012312a2f/6319940397ab41001282e004?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Crush it with Video Marketing ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6257690df5bcda0012312a2f/1662620377912-80a83f5d031169e1c968d51094ad5a39.jpeg?height=200","description":"<p>Want better VIDEO content? 🎬</p><p><br></p><p>This week's INNOVATIVE MINDS has you covered 👍🏽</p><p><br></p><p>This week I caught up with @Cliff Coelho from storydriven.video</p><p><br></p><p>Cliff is a video marketing genius - whose video #content is positioned to get SALES!</p><p><br></p><p>I've been experimenting with a lot of different #video formats lately. So when Cliff accepted my invitation to join the podcast, I jumped at the chance to accelerate my own learning-curve.</p><p><br></p><p>Cliff and I shared tips on video strategy, video production, targeting, scripting, stock footage or no stock footage and so many other key ingredients of good #video #marketing.</p><p><br></p><p>It was a great cross-polination of ideas - and if you're trying to reach that next level of video content yourself, you'll probably get there much faster after listening to this chat!</p><p><br></p><p><strong>Here's what we dove into:</strong></p><p><br></p><p>Is it messaging or creative style that gets VIDEO views? [6:37]</p><p>How to repurpose video content to text [11:16]</p><p>How to optimise production value for LinkedIn [19:26]</p><p>How to turn video content into a ever-green sales funnel [25:29]</p><p>How to use video in your sales ad funnel [26:17]</p><p>Writing effective copy for video [30:42]</p><p>How to use your face to gain more video views [39:37]</p><p>Video doesn't need complicated equipment [46:05]</p><p>Optimal video ad-length [52:05]</p><p><br></p><p><br></p><p><strong>Want more money-making insights direct from the LinkedIn elite? 🎙️</strong><a href=\"https://bit.ly/3RH4ZDR\" rel=\"noopener noreferrer\" target=\"_blank\">https://bit.ly/3RH4ZDR</a> 👈🏽 <strong>check out the Innovative Minds podcast series</strong> 🔈</p>","author_name":"Mellonie Francis"}