{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/624751b6fc4a850013681169/69a5bc98ae870ee3d71f4aaf?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Retail Reloaded: How Sam’s Club is redefining membership experience in the AI era","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/624751b6fc4a850013681169/1772469146798-993411a4-ea06-4a6a-8e16-270e1d68d10c.jpeg?height=200","description":"<p>In this episode of <em>The Speed of Culture</em>, recorded live at CES in Las Vegas, Matt Britton sits down with <strong>Diana Marshall, EVP and Chief Experience Officer at Sam’s Club</strong>. Diana shares how Sam’s Club is building a <strong>human-led, tech-powered membership model,</strong> why experience is now the primary differentiator in retail, and how closed-loop data and AI-driven personalization are reshaping acquisition, loyalty, and retail media. The conversation explores the shift from frictionless to effortless retail, the power of associate experience, and what the future of buying looks like in an AI-enabled world.</p><p><br></p><p>Follow Suzy on Twitter: @AskSuzyBiz</p><p>Follow Diana Marshall on <a href=\"https://www.linkedin.com/in/diana-marshall-a089623/\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn</a></p><p>Subscribe to The Speed of Culture on your favorite podcast platform.</p><p>And if you have a question or suggestions for the show, send us an email at suzy@suzy.com</p>","author_name":"ADWEEK & Suzy"}